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ROBERT ZED is on the phone in his car, as he often is, travelling between one destination and another, somewhere in Atlantic Canada.
He has carved out time for this conversation with the efficiency of a man who does not care much for idle space in his calendar. There are calls to make, meetings to attend, problems to solve. But for the next few minutes, the focus is on something he hopes will outlast all of that.
“The intention is long-term sustainability, engagement, long-term give-back to the community,” he says. Then, without hesitation: “I’m very cynical about awards. I don’t want this award to be the stopping point. It needs to be the starting point.”
To be precise, that starting point is Atlantic Business Magazine’s Top 50 CEO Hall of Fame Legacy Awards Project—at its simplest, a pay-it-forward program designed to pool capital from some of the region’s most celebrated business leaders and redirect it, with mentorship attached, to emerging entrepreneurs under the age of 40.
Zed—CEO of Halifax-based management consulting firm Triangle Strategies, a Hall of Fame inductee himself and the only executive to have received the Top 50 CEO award six times—helped shape the Legacy Project concept in 2023 as the magazine prepared to mark the Top 50 CEO program’s 25th anniversary.
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