How Cape Breton’s Annette Verschuren conquered the international c-suite

Posted on May 05, 2021 | By Stephen Kimber | 0 Comments

 

Annette Verschuren

 

In just a few minutes, I’m supposed to “meet” Annette Verschuren for a Zoom interview. While I wait, I squeeze in some last-minute cram-scanning through my collection of random but related digital research clippings.

Here’s one: a recent CBC News story about the re-launch of the named-for-her Verschuren Centre for Sustainability and the Environment in Sydney, Nova Scotia. The 11-year-old centre had been celebrating its psychic metamorphosis from academic-bureaucratic beginnings inside Cape Breton University to newly nimble status as a “not-for-profit, stand-alone research and technology centre for commercialization of cutting-edge technologies and businesses.”

Verschuren, who is both the executive advisor to the institute and also the chancellor of the university, had explained that the change had been made to give the centre “the flexibility to move fast.”Wait a minute… I look back at the date: October 28, 2020? In the midst of the pandemic lockdown? The story includes an appropriately physically distanced photo of masked attendees at the event, as well as another image—clearly taken in the same auditorium at the same event—of Verschuren with Beth Mason, the centre’s CEO.

So, Annette Verschuren was there! But how could that be?

Continue reading this story: click below to login/subscribe

Leave a Reply

Your email address will not be published. Required fields are marked *

Comment policy

Comments are moderated to ensure thoughtful and respectful conversations. First and last names will appear with each submission; anonymous comments and pseudonyms will not be permitted.

By submitting a comment, you accept that Atlantic Business Magazine has the right to reproduce and publish that comment in whole or in part, in any manner it chooses. Publication of a comment does not constitute endorsement of that comment. We reserve the right to close comments at any time.

Partner

With ABM

Help support the magazine and entrepreneurship in Atlantic Canada.

READ MORE

Stay in the Know

Subscribe Now

Subscribe to receive the magazine and gain access to exclusive online content.

READ MORE
0
    0
    Your Cart
    Your cart is empty