Mark Haines-Lacey [Partner & CEO, Atlantic Growth Solutions]

Hometown: Fredericton, N.B.
Alma mater: Queen’s University
Headquarters: Fredericton, N.B.
Founded: 2012
Employees: 24

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Sales organizations across Atlantic Canada are facing a familiar problem. Training comes from one provider, customer relationship management (CRM) from another, outbound support from a third—and the pieces rarely add up to predictable performance.

Those are gaps that Atlantic Growth Solutions (AGS) and Sandler Atlantic say they are trying to close. Recently, the two firms merged operations, forming an integrated revenue and leadership platform that ties sales training, leadership development and execution into a single model.

For AGS CEO Mark Haines-Lacey, the move wasn’t about size. It was about solving what he sees as the biggest barrier to scaling revenue in the region.

What’s your unique product offering?

“Atlantic Growth Solutions (AGS) builds and runs revenue systems for B2B companies across North America. …Our clients hire us not only for advice and direction—but more so they hire us to execute predictable, measurable revenue outcomes. With the addition of Sandler Atlantic, we now offer a unified system where skills, leadership, technology and execution reinforce each other. It’s the only model of its kind in Atlantic Canada.”

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