In today’s digital economy, connectivity is essential for Canadian businesses and consumers alike. Canadians rely on telecommunications service providers to deliver the highest standard of network reliability and services to keep them connected and thriving.

Investing $20 billion in its network over the next five years, Rogers has made a commitment to meet and exceed customer expectations in network resiliency and reliability. In addition to this, Rogers has also been investing in Atlantic Canada directly. At the beginning of 2022, the company announced a commitment of approximately $200 million to bring 100% pure fibre directly to New Brunswick homes and businesses. As part of this investment, Rogers is offering faster download and upload speeds to a growing number of homes and businesses across New Brunswick and Newfoundland. Last Spring, Rogers launched the new 100% pure fibre-powered Ignite Internet packages and bundles — with symmetrical download and upload speeds of up to 2.5 Gigabits per second (Gbps) — and existing subscribers to Ignite Internet were automatically upgraded at no extra cost.

“We know how crucial connectivity is for participating in the digital economy, accessing education, and staying in touch with loved ones,” said Edith Cloutier, President Atlantic and Québec Regions, Rogers Communications. “We are committed to bringing our 100% pure fibre-powered network to more communities and neighbourhoods in Atlantic Canada so businesses and residents can have access to our full suite of services. Atlantic customers are now experiencing faster, more reliable, and a more responsive online experience that supports even more devices and services than ever before.”

Just ask Rogers Business customer Jolene Johnson, CEO of Wabanaki Maple of Tobique First Nation in New Brunswick. Founded in 2018, the 100 per cent Indigenous and female-owned company specializes in making and selling premium maple syrup with three savory flavours — bourbon, toasted oak, and whiskey. Wabanaki ages and transforms raw tree sap using previously poured spirit and natural toasted oak barrels to get the consistent quality and flavors its growing roster of customers across Canada hungrily anticipate. Thanks, in part, to the customer-focused services Rogers provides, they’re satisfying that demand and more.

“Sharing our signature twist on the traditional culture of maple syrup with online audiences has helped Wabanaki Maple establish a growing retail presence across the country,” Jolene said. “We celebrate the cherished traditions of many Peoples of the Wabanaki Confederacy — including Wolastoqiyik, Mi’kmaq, Penobscot, Abenaki, and Passamaquoddy — as well as artisanal indigenous-made products that are bottled and packaged by hand in our facility. Our success also helps support the Bareroots Initiative’s reforestation efforts to replenish and strengthen our forests throughout the Wabanaki Woodlands in community partnerships and collaborations with Indigenous businesses across Turtle Island.”

“Wabanaki Maple is one of 80,000 small and medium-sized enterprises in Atlantic Canada, which collectively employ close to 600,000 people,” said Tom Turner, President, Rogers Business. “These businesses are the backbone of our economy and the hearts of our communities from coast-to-coast-to-coast. We are committed to supporting them and providing them with the tools they need for growth.”