Mary Brown’s Buys Fat Bastard
Posted on June 15, 2022 | By Ashley Fitzpatrick | 0 Comments
Mary Brown’s has a taste for tex mex. The fast food franchise company famous for its chicken and taters will become part of one of the largest, privately held quick-serve restaurant companies in Canada, at close of MB International Brands’ newly announced acquisition of Fat Bastard Burritos.
MB International Brands has announced a deal that will combine Mary Brown’s Chicken, the company started in Newfoundland and Labrador in 1969, and the Fat Bastard Burrito Co.
There is no hiding the deal is part of the continued growth. Mary Brown’s alone has 215 stores across Canada, with another 30 set to open by year end, according to a corporate press release. Fat Bastard Burrito is a younger company and brand, launched in Toronto in 2010, but has also been adding locations, gaining popularity with its menu featuring burritos, tacos, quesadillas and waffle fries. The company statement said 75 locations are in operation in Ontario or under development.
“The transaction combines two highly complementary franchise networks that, together, will provide more delicious choices for diners as well as more opportunities for existing and new franchisees of both brands – across Canada and beyond,” said MB International Brands president Hadi Chahin, in a statement.
It was noted both restaurants are Canadian and Fat Bastard Burritos has made a point to highlight its use of 100% Canadian chicken, steak and pork for its menu, sourced from Canadian farmers. The company also highlights its use Canadian “artisan flour” for its tortillas and the fact Pico de Gallo and coleslaw are made in store.
Fat Bastard Burrito’s leadership are to remain in place through a transition period. The deal is expected to close June 30.
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